Most assuredly not! Actually teenagers, as has always been their wont, want privacy from their parents and adults in general, so their big thing is text messaging with their mobile phones. Teens have been discovering Twitter lately, but the vast majority of people on Twitter are over 30. The fastest growing demographic on Facebook is older adults. Social media and social networking are for everyone! Check out some of the stats on these pages:
- 2009 Social Network Analysis Report (Ignite Social Media)
- 2009 Facebook Demographics and Statistics Report (IStrategyLabs)
- Revealing the People Defining Social Networks (Brian Solis blog)
This data is relatively recent, mid 2009, but whenever looking at social media and networking stats, be aware that the landscape is always changing and quickly! The best approach to learning or evaluating social networking is to ask someone who’s deeply involved. As with New England weather, if you think you understand the demographics, wait a minute!
